Enhancing the student experience by using data effectively in Malaysian Higher Education

This 40-minute session looks at the latest Student Barometer (SB) data used by Higher Education Institutions to ensure their strategies improve the student experience and the reputation of their institution.  

Siti Fariza Mohd Dahlan, Director of University Services at Sunway University will explain how they have made use of benchmarking data to improve their institutions’ strategic development work and the well-being of students.

• Gain fresh insight from the latest survey findings, contextualising the current HE environment in Malaysia, Asia, and the World.
• Understand the Malaysian benchmarks for key areas such as student satisfaction, arrival, living, learning, and support, and factors influencing institution choice.

The session is presented by:

Guy Perring, Tribal i-graduate, Director, Asia

Guest Presenter:
Siti Fariza Mohd Dahlan, Director of University Services at Sunway University

Siti Fariza currently serves as the Director of University Services at Sunway University, where she plays a pivotal role in overseeing and coordinating operational services across the institution. Leading the University Services Department, she is responsible for ensuring operational and customer service excellence throughout all schools and departments. Her primary focus lies in driving specific university initiatives, implementing transformative operational strategies, and monitoring the overall student experience.

In addition, she also oversees the University Website and Creative Content Unit, ensuring their effective management. Collaborating closely with the Deans, Group Registrar, and Directors of Shared Services, she ensures the smooth functioning of administration across various schools and academic departments. Prior to her current role, Siti Fariza held the position of Head of the Academic Policy & Quality Assurance Office, where she successfully managed academic quality assurance and enhancement within the same university.